Cultivating and maintaining trusted partnerships is a vital component in our ongoing development and growth. We concept and design with both our partners and customers in mind. Our partnership with Target has seen us deliver a long list of effective products developed by our in-house team and successfully promoted and sold through Target’s US stores season after season. We have recently developed a private label brand exclusively for target.com, named Everest, which includes a line of six eye-catching bikes. Our exceptional branding, product design, photography, videography, social media campaigns and packaging designs have ensured the Everest private label has enjoyed a very strong product launch.